Funktion:
Art der Beschäftigung: Vollzeit
Ort: Dubai
Land/Region: United Arab Emirates
KEY JOB ACCOUNTABILITIES
- Lead and negotiate annual agreements with Ecommerce partners
- Drive customer acquisition, retention and growth through digital marketing, and a seamless customer experience online, including managing CRM, loyalty programs and ensuring delivery and returns processes are effective
- Drive relationship with partners (as outlined above) to ensure synergies between the brand’s own digital activities and those of the retailers
- Work closely with marketing to define the consumer experience and e-merchandising
- Activate the right business drivers by tracking and drawing conclusions from specific e-commerce KPIs (unique visitors, conversion rate, profit optimization)
- Adapt strategy to fit with the nuances of local e-commerce markets and leverage best practices across geographies
- Ensure that the brand presence and journey online is consistent with overall brand standards and strategy
- Drive collaboration with technology teams and ensure continuous improvement and upgrade of the site Scale direct to consumer online sales (only applicable for e-commerce leaders of specific divisions/brands)
- Identify new Ecommerce trends and opportunities for business growth and implement action plans
PROFESSIONAL & TECHNICAL COMPETENCIES
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