Funktion: Marketing

Art der Beschäftigung: Vollzeit

Ort: Mumbai

Land/Region: India

The world leader in cosmetics, L’Oréal is present in 150 countries on five continents. Our 35 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men globally. Our ambition is to win over another one billion consumers around the world by inventing the cosmetic products that meet the infinite diversity of their needs and desires through continued digital innovation. L’Oréal supports diversity and sustainable, ethical sourcing for all our products, and we have reduced our emissions by approx. 78% since 2005.

The distance between beauty and tech is closing rapidly, and we are determined to be pioneers in this new beauty tech world. New digital technologies and services are making the world of beauty move faster than ever before. Data and artificial intelligence are opening new horizons for personalization and customization. By incorporating digital into everything that we do, we are creating a better relationship with our consumers.

When beauty and tech collide, the impossible can happen!

In our journey, we are looking for talented individuals who can lead us on this mission.

Would you like to be a part of the adventure?

L’Oréal’s Luxury Division is looking for a Marketing Manager for the brand Kiehl’s. In this Individual contributor role, you will orchestrate the launches and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship. You should have a minimum of 6 years professional experience in operational marketing, product development and digital marketing.  Prior experience in beauty, lifestyle luxury goods or services will be advantageous. The location of the job will be in Mumbai.

Key Deliverables:

  • Collect and analyse consumer and market insights and competition strategies to make recommendations to management
  • Implement new launches, maintain growth in pillar products and animate core catalogue
  • Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences
  • Mobilise and work with other departments (sales, supply chain, education, etc.) and partner agencies (Media, Communication, Asset adaptation) to build broader business strategy & execute the same; meet the deadlines
  • Manage budget and ensure sales forecast accuracy
  • Prepare clear & effective communication for Senior Management to aid Decision Making
  • Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
  • Implement the retail strategy working together with the retail and education team and ensure the proper implementation of retail strategy (services, activations, etc.)
  • Make recommendations to management on the category based on own expertise of the consumer, market, and competitors (launch analysis, strategic memo, etc.)

Key success factors:

  • Passion for beauty & ability to work as Team Player
  • Attention to detail and operational excellence
  • Creative Conceptualisation for communication
  • Ability to analyse and derive insights for decision making
  • Drive alignment, interact effectively with multiple stakeholders (Internal & External)
  • Demonstrate entrepreneurship, and innovate

Key Relationships:

  • Internal Interactions – Sales, Digital, Education, Supply Chain, Purchase, Merchandising, Finance teams
  • External Interactions – Advertising, PR, and Digital partners

Professional and Technical Competencies:


  • Identifies market drivers and understand market trends
  • Translates trends and consumer knowledge into meaningful insights


  • Thinks brand strategy
  • Imagines disruptive products & services
  • Develops integrated campaigns that work
  • Integrates retail & shopper expertise


  • Delivers excellence with agility and rigor
  • Integrates sustainable, business consciousness


  • Creates collaboration for bigger success
  • Shares & leverages best practices

Physical Demands (e.g., % travel):

  • Travel will be need based


  • MBA

L’Oréal is committed to building a diverse environment and is proud to be an equal opportunity employer. L’Oréal closely prohibits discrimination against any employee or applicant for employment because of the individual’s race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability or any other characteristic protected by law.