We are always looking for great people with unexpected ideas, the ability to challenge the status quo, and are ready to shape and disrupt the future of beauty. “Run it as your own business” is our mantra. Got what it takes?  We are currently looking for a Nordic Product Brand Manager in Copenhagen!

Your mission… 

As the Nordic Product Brand Manager, your mission is to ignite passion and empower self-expression for our Nordic consumers. You will be the visionary behind our yearly strategy for a specific category, ensuring every product, every campaign, and every message resonates deeply with what our diverse beauty community craves. 

With your deep understanding of trends and consumer desires, you'll not only drive category performance but also be at the heart of our product launch process. You'll curate a Nordic portfolio that speaks directly to local preferences, leading 360-degree campaigns that leverage powerful consumer insights to create genuine relevance and excitement. Your work will ensure that the brand continues to inspire, innovate, and bring the latest in beauty directly into the hands and routines of our consumers across the Nordics. The role reports to the Nordic Senior Brand Manager for Maybelline New York.  

You will..  

• Manage the strategy of your categories to drive sell-out & gain market share across Nordics 
• Select,size and animate the products on your categories ensuring Nordic relevancy
• Create & own brand price architecture (index vs. market & between brand portfolio)
• Build the vision of each launch and develop locally relevant campaigns with strong hooks based on consumer insights. Be the project leader for each campaign internally & externally and manage the production budget 
• Own the asset production and execution for paid media on your categories, based on learnings in close collaboration with Media team 
• Own the product expression on the category across all touch points instore and online. 
• Analyze and prepare sell-out analysis at period level to share internally and externally  
• Monitor market activities incl Media & product launches
• Monitor social listening to understand and act on latest consumer trends 
• Be accountable for enthusing the business about the products for your categories and develop strong selling story to support trade presentations  
• Be the voice of the Nordic markets for your categories to headquarters
  
  

Your profile... 

• You have experience from a similar role (+3y), preferably from the FMCG industry 
• You have a relevant degree within Marketing, Branding, Communication, Business or similar
• You are obsessed with consumer insights and analyzing data 
• You are curious about beauty brands and follow beauty trends on social media
• You have excellent communication skills and feel confident in presenting  
• You are collaborative and value a good team spirit 
• You are an experienced Excel and PowerPoint user 
• You are detail oriented and organized in your daily work 
• You thrive in a complex matrix structure, and are a pro-active team member
• You are fluent in English and preferably a Nordic language 

We are looking for our new Nordic Product Brand Manager to start in January 2026. The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation. 

What’s in it for you?  

From the start, you'll have great responsibility, challenges, and opportunities, including an individual career plan and coaching leadership. Enjoy extensive training, competitive benefits, modern offices, and a dynamic, international working environment with engaged and skilled colleagues. Our Nordic organization includes nearly 1000 employees across the four Nordic capitals.  

Who are we?  

Leading the world in beauty and beauty tech, we are over 90,000 employees across 150 countries with 37 international brands. In 2024, the Group generated €43.48 billion in sales. We deliver innovation and digital solutions, embracing entrepreneurship. For 115 years, we've devoted ourselves to fulfilling beauty aspirations worldwide. With 21 research centers globally and a dedicated team of over 4,000 scientists and 8,000 Digital talents, L’Oréal is focused on the future of beauty and becoming a Beauty Tech powerhouse.  

Freedom to Go Beyond. That's the Beauty of L'Oréal.