Función del empleo: Information Systems
Tipo de puesto: Permanent
Tipo de empleo: Full - Time
Localización: New York, NY
País: United States
IT Analyst, Content & Commerce Site Data, Analytics and Tag Management
Location : New York, NY
L'Oreal will be returning to the office under our Safe Together policy. Employees will be in the office three days a week and remote two days for all eligible functions (this does not include warehouse, distribution center, retail stores and labs).
L’Oreal is a Beauty Tech leader; our portfolio brands continue to stay in top 10 list of L2 Digital IQ index. We believe in delighting our consumers with cutting edge online experiences through high performing sites on all devices. We believe in creating feature-rich yet easy to navigate and accessibility compliant sites that can assist our visually impaired audience. We strive to achieve excellence in this ever-growing technology landscape in the online world.
We are in the middle of a digital transformation, and have become a ‘Digital First’ company, where data is at its core. As we enter the second phase of the digital revolution, one that offers new ways of building a special relationship with our consumers, were seeking a highly motivated individual, who wants to grow in the areas of site data, tagging, analytics, AdTech and tagging governance. This person will work cross-functionally within the organization, working closely with our source partners, to maintain, support and grow analytics and tag management/governance within the organization.
Assist in the execution of the strategic vision for Analytics and Tag Management within the company.
Help drive Analytics and Tag Management roadmap
Serve as the main point of contract for all: site data, analytics, and tag management related requests and concerns
Work closely with our support partner(s) on prioritizing tickets related to Analytics, and Tag Management.
Ensure existing process, standards and procedures are followed when implementing site tagging and AdTech on our sites.
Work closely with stakeholders from the L’Oreal brands, Digital IT, CDMO, Legal, Security, Infrastructure office, etc. across the US, Paris, Latin America and Canada.
Identify tagging and pixel risks as early as possible, communicate them to the involved parties and facilitate their mitigation.
Assist in ongoing maintenance and setup of company dashboards.
Core Competencies/Professional Requirements
2+ years’ experience in business analysis
Experience defining requirements and using data and metrics to draw business insights
Understanding of site data KPI’s
IT vendor management experience
Ability to interact effectively with internal business and IT teams at varying levels of the organization
Ability to successfully function in a fast-paced, deadline-driven environment is a must
Strong organizational, time management, communication, process orientation and problem-solving skills with multiple clients/vendors/projects.
Ability to successfully function in a fast-paced, deadline-driven environment
Strong problem solving and business analysis skills
Experience in ecommerce/cosmetic/FMCG/retail industry is preferred
Preferred: Experience making business recommendations
Experience working on eCommerce and content sites.
Familiarity with Google Analytics, Google Tag Manager, Google Big Query, Google Optimize and advertising technologies such as: AdWords, Bing, Campaign Manager, Floodlights, Rakuten, Criteo etc.
Experience working with tools such as JIRA and Confluence
Bonus : Experience with Rigor, Catchpoint, Google Lighthouse, Screaming Frog
Bonus : Familiarity with Salesforce Commerce Cloud and Sitecore
Familiarity with A/B testing
Microsoft Office applications -- Office Suite (Project, Power Point, Excel, Word, Visio)
Passionate about Google and Analytics related technologies