We are happy to advertise the position of Area Sales Manager Multan for L'Oreal Pakistan. If you are interested and meet the relevant experience please have a look at the job description of the role below. Really excited to welcome your applications
? Implement commercial business strategy and plans at the area level to achieve sell-in and sell-out sales targets in order to ensure alliance with L’OPak business strategy and objectives.
? Developing and implementing annual market-competitive sales plan following the commercial business strategy for the assigned area.
Functional Policies & Procedures:
? Contribute towards the implementation of Sales Policies, Procedures, and Guidelines for the assigned product line and ensure that all procedural requirements are fulfilled while delivering a high quality service to the customers.
? Act as guarantor for the image and policy of his/her brand(s) in his/her area.
Budget Management & Forecasting:
? Responsible for proposing sales incentive budget on monthly basis and monitoring variance.
? Ensure stocks replenishment and branch wise forecast is followed up on monthly basis.
Sales Target Delivery
? Achieve annual business plan to deliver agreed channel / brand revenue KPI’s and targets.
? Achieve planned / forecasting secondary sales number in line with agreed channel wise phasing for the assigned area.
? Builds and achieves the channel/group of accounts results: turnover, market share, profit.
? Be responsible for the successful delivery of services and the monitoring of the area’s performance through the Sales team.
? Coordinating & executing new product launches and sales promotion activities in collaboration with TM & Marketing.
? Implementation of marketing and trade marketing programs and building blocks along with Marketing & TM team.
? Performs periodic check are happening on sales hygiene, sell in vs sell out at weighted channels in the assigned region and reporting to ZSM accordingly.
? Efficient stock rotation, reduction of market expiries are happening in collaboration with trade marketing and distributor teams
? Ensure distributor order in line with catalogue and forecasted sales and guarantee OTIF.
? Ensure Branch wise agile stock is present and getting to rotation in line with forecasted number in his assigned area.
? Increasing business opportunities in Retail business to expand numeric business, setting sales target by OB as per potential along with coverage.
? Ensure the city wise distribution penetration numbers by brand are agreed with line manager and then followed up on monthly basis.
? Planning and executing channel and new town expansion along with the OB/Sales Field team.
Customer Satisfaction, Retention and Key Corporate Relationships
? Develop a strong area network and capacity of influence among key customers (Major Wholesaler, Sub Distributors and weighted self-service stores)
? Assist line manager in managing channel partners in the assigned area and collaborating with them to ensure healthy ROI.
? Manage winning customer business relationships that facilitate “best in industry” execution of our categories.
? Ensure regular training and development of Distributor teams is happening and evaluate resources on targets and providing insights to ZSM.
Business Report(s) Development & Professional Recommendations:
? Collect and prepare sales data and trends using various reports using data from DAS+/ Compass/ Sales Flo software.
? Fully understand category and insights knowledge and report sales needs and field intelligence to ZSM, commercial-Trade Marketing and marketing teams.
? Maintain Sell-in vs sell-out reports, ensure input to Zonal Sales Manager.
? Provide reporting for different Channels- Mass, Retail, Distribution, sub-distribution, wholesale or as required.
? Assist ZSM in identifying new product opportunities, service delivery benchmarks (product related) after analyzing consumer needs, trends and competitor moves in the assigned area.
The Talent Acquisition Team