Función del empleo: Digital

Tipo de puesto: Fix Term

Tipo de empleo: Full - Time

Localización: Sofia

País: Bulgaria

L'Oréal's Professional Products Division distributes its products in salons worldwide. Through its vast array of brands, the division can meet the needs of different hair care salons, for color, shape and styling, shampoos and general hair care needs. A privileged partner of hairdressers, this division offers them products made with the best technologies as well as high-level training, to ensure professional service.

Would you like to be the part of this adventure and join our excellent L’Oréal team in L’Oréal Bulgaria?

We are currently looking for:

Country CRM & Loyalty Manager (m/f)

to join Professional Product Division in our subsidiary in Sofia!

Replacement for maternity leave


Main responsibilities:

This exciting position has several areas of responsibilities, divided into:

-        PR activities:

o   Preparing press kits, press releases, media materials on regular basis

o   Managing media and influencers relations and requests

o   Creating and implementing media campaigns and strategies, combining different channels and activities (print/digital/social media)

o   Participating in the planning and the organization of media, launch and other events

o   Preparing campaigns evaluations, reports, analysis etc.

-        Digital activities:

o   Active participation in the implementation of digital projects – applications and platforms.

o   Preparing e-retail materials and assets

o   Preparation and implementation of a promo plan and JBP with key e-retailers

o   Prepares and leads digital campaigns for e-retailers

o   Monitors and influences KPIs for e-commerce

o   Prepares digital kits for e-commerce

o   Upskills and transmits digital knowledge and mindset

o   Builds audience through relevant content

o   Strategizes e-commerce acceleration (pure players, retailers and direct)

-        Social media activities:

o   Creating and managing content for social media and digital platforms  – Facebook, Instagram, Viber, YouTube.

o   Community management – answering to messages and inquires


What are we looking for?

  • You have preferably at least 2 years of experience in similar positions
  • You preferably have experience in execution of digital campaigns and digital project management
  • You preferably have experience in social media platforms management, copywriting and editing
  • You keep up with the trends and you are “obsessed” with consumer centricity
  • You are passionate, business driven & analytical researcher with an excellent knowledge of MS Office
  • Knowledge of Photoshop would be an advantage
  • You are able to multi-task and prioritize, having great planning and follow up skills
  • You are able to clearly convey the message in communication with various internal & external stakeholders
  • You are eager to learn and able to switch between operational and creative tasks
  • You are open-minded, ready for challenges and not afraid to innovate and challenge your ways of working
  • You are fluent in English and you are native Bulgarian speaker


We are leader in cosmetic industry and you will be able to learn from the best on the market! If dynamic and interesting job is something that attract you the most - this position is perfect for you! In L'Oreal, you feel like you own your business!

Every new day at L'Oréal is unchartered territory. No career begins and ends the same way. Here, success is about taking risks, driving initiatives, expressing ideas.

Local, regional or international career opportunities.

Constant challenge means never waiting around... you make it happen!



Empowering talents is a key story of our culture and a daily preoccupation at L'Oréal.

Learning the company culture, acquiring professional and technical skills, sharing experience and expertise are essentials to set you on the track to success and vital to us in driving L’Oréal’s growth as a business and as an employer.

Each year, after defining your specific development needs with your manager, you can attend in-house and external training sessions and continue to learn on the job and from others.



Passion, innovation, entrepreneurial spirit, open-mindedness, quest for excellence and responsibility are in L'Oréal's genetic code.


If you are ready for this challenge apply with CV in English 

 latest by 25th of February!

Only short listed candidates will be contacted.

All applications will be treated in the strictest confidentiality.