Función Laboral: CMO & Digital
Tipo de contrato: Jornada Completa
Ubicación: UK - England - London, Hammersmith
País: United Kingdom
The world leader in beauty, L’Oréal is present in 130 countries on five continents. Our 38 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men around the world. We want to bring beauty to all people. Our ambition by 2020 is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires through continued digital innovation. L’Oréal encourages diversity and sustainable, ethical sourcing for all our products and we have reduced our emissions by approx. 50% since 2005. This year we were also named one of the world’s most ethical companies by the Ethisphere Institute for the 8th time.
L’Oréal Professionnel (LP) is the #1 brand in the professional market as well as the leader in innovation and hair trends , trusted and loved by over 9000 salons In the UK. The L’Oréal Professionnel Colorants Portfolio is primarily made up of our two permanent colour brands; INOA and Majirel and our tone on tone brand DIA. INOA, the world’s first ammonia free permanent colour was an industry breakthrough launched in 2009.While Majirel celebrated its 35th birthday in 2013 and remains an incredibly well trusted and recommended salon colour and is used every day in almost 7000 salons Nationwide. Our tone on tone colour brands DIA Richesse and DIA Light and our lighteners ranges are essential tools for a huge range of salon colour services from highlights to express colour.
The brand also has a number of specialist retail ranges including Série Expert - designed to tackle all key hair concerns, Pro Fiber - our first long-lasting recharging hair care program for damaged hair, Styling – Tecni-Art the LFW backstage favourite, the innovative Steampod and the luxurious Mythic Oil haircare range.
What are key highlights of this role?
We are seeking a dynamic individual with existing digital and eCommerce expertise to be the brands digital guardian and champion. Take complete ownership of the brands online presence: develop the brands digital strategy to deliver the overall business objectives, drive innovation and best practice across all areas of digital to meet the brands pre-defined KPIs.
As well as being responsible for the LP website, the successful candidate will lead and champion the L’Oréal Professional Products Division (PPD) B2B ecommerce website, the fastest growing transactional website across the whole division. The PPD Ecom platform is an innovative solution, supporting the full portfolio of PPD brands used every day by salons nationwide to log-on and replenish their favourite products.
Execute & schedule best in class content
Achieve B2B Retail target
Driving net visits