ABOUT THE JOB: 

• To specialise in facilitation in the digital transformation within the Pro Ecosystem with a focus on engaging communities through online, digital and social touchpoints.
• Evolve education solutions and develop the roles of both internal and external Education teams to shift to an Online : Offline model.
• Prioritizing best in class content development, and to champion Pro engagement and inspiring pro communities, strengthening their connection to our Brands.
• Responsible for developing content & conversation distributed through owned online platforms and local social media accounts, leveraging POL’s to increase brand exposure and image.
• Develop and implement specialised infield education with our key Kerastase Stakeholders.
• Ensure all Kerastase Business Consultants are trained to deliver education modules using the various educations tools.
• Ensure training targets are achieved in terms of the absolute number of salons and stylists trained and regularly feedback progress.
• Possessing knowledge of the content, channels and communities which resonate most strongly with all PPD brands.
• Work in collaboration with the Kerastase Business Consultants, National Education Managers, Digital Business Consultants, Marketing & Commercial to align with overall Division strategy.
• Manage the delivery of the business education and launch courses.
• Delivering all KPIs objectives and Zone reporting requirements
• Nationwide travel 4-6 nights away per month

ABOUT YOU:

• Passion for the hairdressing industry.
• Digital and social media knowledge essential
• Creative vision, strategic outlook, commercially savvy.
• Effective communication and facilitation skills with the ability to present to large audiences.
• Proven ability to build strong relationships – internally and externally.
• Excellent organisation/time management, including the ability to run events.
• 5 years experienced in Social Media & Community Management
• Experience in Salon industry with technical knowledge a plus
• Experience in actively managing a brand and personal social media
• Knowledge of top social media platforms including usage, demographics and marketing opportunities
• Knowledge of social media best practices and legal guidelines
• Proficiency in data analytics
• Worked in digital agency or online editorial team is a plus
• Working knowledge of PR and Events
• Creative & with out-of-box solutions
• Hairdesser centric mindset, sensitive to Hairdresser needs and ways of engagement