Función del empleo: CMO & Digital

Tipo de puesto: Indefinido

Tipo de empleo: Jornada Completa

Localización: New York, NY

País: USA

Job Title:  Manager, Amazon Site Experience – LUXE Digital Accelerator 

Division:Luxury Products Division

Location:New York, NY

Reports To:  Director, Amazon Retail Lead – LUXE Digital Accelerator 


Who We Are: 

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. 

At L'Oréal Luxe our mission is to provide our consumers the best products and brand experience by making it unique. Our portfolio is composed of 14 highly aspirational and multi-expert luxury such as Lancôme, Yves Saint Laurent, Giorgio Armani, KIEHL’S, URBAN DECAY, IT COSMETICS and YOUTH TO THE PEOPLE as well as lifestyle and couture brands such as RALPH LAUREN, MAISSON MARGIELA, AZZARO, VALENTINO, PRADA, VIKTOR & ROLF AND MUGLER. 

What You Will Do: 

The role of Amazon Site Experience Lead is the owner of the brand’s content and user experience strategy across our quick-growing Amazon channel. They will be tasked with providing a “best in class” experience for the consumers leveraging data-driven insights, behavioral analytics, and industry best practices. We are looking for this role to create the optimized plan to create rich PDP’s and brand store and guide users down the consumer journey funnel from acquisition to final conversion. 

The ideal candidate is innovative, takes initiative, and has a strategic mindset. This person will have experience building and executing digital strategies to support business objectives. This role must partner cross-functionally with the Amazon team, brand’s leadership, marketing teams, the LUXE Accelerator organization, in order to effectively ensure that the brand’s vision is embodied on Amazon. This individual serves as a key subject matter expert regarding all Amazon KPI’s, as well as industry benchmarks and customer expectations. This leader will play a large role in ensuring we are winning on Amazon! 

This role drives collaboration and influences multiple levels of leadership to execute on the following key deliverables & responsibilities: 


Job Duties and Accountabilities 

  • Oversee Amazon site experience and continuously seeking out opportunities to make digital experiences friction-less for consumers and support evolving business objectives 
  • Drive CX excellence to increase conversion and engagement, synthesizing key learnings and insights from consumer site behavior and competitors to inform a feedback loop with Marketing and Media teams 
  • Analyze KPIs/customer journeys to monitor and maximize effectiveness of both existing features as well as lead new initiatives in partnership with Amazon 
  • Lead and implement user & A/B testing to help constantly evolve and optimize the user experience  
  • Ongoing maintenance of PDPs including optimization of product titles, descriptions, images, videos, and A+ content 
  • Manage SEO optimization by improving organic search to achieve high ranking and visibility, and align with media team on keyword strategy  
  • Innovate new storytelling concepts to more effectively serve up inspiration and education  
  • Collaborate with brand in the US and Global teams to ensure alignment and that content needs are met and sharing of best practices 
  • Build the Amazon content roadmap and define content needs to support activations, events, and launches 
  • Partner with marketing and media teams to understand and align on plans and tactics to ensure consistent Amazon experience 
  • Provide direction to the merchandising team 


Key Challenges, Issues and Complexity  

This individual is creative, analytical and has strong communication skills and data management skills.  This role will drive the customer experience for the Amazon channel while also collaborating with the team to support a rapidly growing business.  This role will require a demonstrated ability to develop consumer and category knowledge and to act on the insights in collaboration with internal brand & cross functional partners. It requires continuous interaction within a matrixed business structure (Marketing, CDMO, GM, Finance, Operations) to coordinate work and deliver CX objectives.  

The individual must possess the ability to pivot quickly as this function is in constant evolution and the landscape is changing by the minute.  This person must embody the L’Oréal values of ‘test and learn’ and ‘fail fast’ to learn the dynamics of what makes the Amazon business unique. 

This individual is excited to dig into the data and identify learnings and insights that will help the greater division and its brands identify risks and opportunities while developing strong cross functional relationships. 

This individual has strong time management and prioritization skills, with the ability to juggle multiple priorities and meet deadlines in a fast-paced, often-changing environment. This individual is also a proactive problem-solver, with the ability to anticipate obstacles and quickly generate alternate solutions/ideas. 


What We Are Looking For: 

Required Qualifications: 

  • College Degree 
  • 5+ years working in eCommerce CX roles, site merchandising and content management 
  • Experience working with retailers (Amazon is preferred) 
  • Luxury and/or beauty experience preferred 
  • Creative problem solver with the ability to prioritize initiatives and anticipate business needs 
  • Highly strategic with the ability to take on large scopes of work and prioritize effectively 
  • Passion for user-centric design; commitment to research, competitive analysis, user/stakeholder reviews, analytics and un-biased recommendations in a highly collaborative environment 
  • Ability to build effective partnerships and interact successfully with diverse individuals at all levels 
  • Sharp analytical and problem-solving skills, with the ability to interpret complex data into actionable insights and optimizations 
  • Proven ability to influence others 
  • Communicates clearly and succinctly in both oral and written forms 
  • Highly collaborative across different stakeholders in a matrixed environment 
  • Ability to prioritize and manage multiple responsibilities with attention to detail 
  • Self-motivated, results and solution oriented, strategic thinker 
  • Strong time management and prioritization skills  
  • High proficiency in Excel (including pivot tables) and data analysis 
  • Proficiency in MS Word and PowerPoint programs and the ability to create high impact presentations 


What’s In It For You: 

  • Salary Range: $100,400 - $143,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level) 
  • Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan) 
  • Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) 
  • Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!) 
  • Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance) 
  • Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!) 
  • Employee Resource Groups (Think Tanks and Innovation Squads) 
  • Access to Mental Health & Wellness Programs 

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles! 

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status. 

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