Función del empleo: Marketing

Tipo de puesto: Fix Term

Tipo de empleo: Full - Time

Localización: Ho Chi Minh City

País: Vietnam

KEY JOB DESCRIPTION 

Orchestrate the launches and push growth of key pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.

  • Collect and analyse consumer and market insights and competition strategies to make recommendations to management
  • Implement new launches, maintain growth in pillar products and animate core catalogue
  • Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences
  • Create & Adapt communication material (imagery, digital, point of sale) across touch points
  • Implement the online strategy working hand-in-hand with the ecom and digital team and ensure the proper implementation of online merchadizing materials.
  • Make recommendations on media, implement media and promotion plans and ensure implementation of etrade marketing plan
  • Leading brand social strategy & influencer strategy
  • Mobilise and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy; meet the deadlines
  • Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
  • Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose  while nourishing the brand
  • Manage PPP budget and ensure sales forecast accuracy
  • Effectively prepare clear messages for senior management

COMPETENCIES

  • Strong strategic thinking & analytical mindset
  • Creative, Can-do spirit & Entrepreneurship
  • Sense of Beauty & strong interest in Skincare
  • Resilience & Hard-working

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