Función del empleo: Marketing
Tipo de puesto: Permanent
Tipo de empleo: Full - Time
Localización: Bangkok
País: Thailand
Key Accountabilities:
- Manage the collection and analysis of consumer and market insights for the make-up category, share findings with the zone to ensure the consistency of new product development with the country’s needs
- Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
- Integrated marketing mix strategies (IMC/ 360/ Digital/ Retail) and create the right angle of attack locally to build integrated, engaging consumer brand experiences
- Mobilize and work with other departments (KAM, Demand planner, Business Development) and partner agencies to build broader business strategy
- Make recommendations on media, implement media and promotion plans
- Ensure consistency of plan in all touch points online, offline, in-store and throughout
Qualifications:
- At least 7 years of Marketing Background from FMCG
- Strong leadership with experiences in team management
- Strategic thinking while enjoy hands-on working style
- Trade marketing and Online marketing experiences are the plus for consideration
- Highly flexible and adaptive to change
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