Función del empleo: Digital

Tipo de puesto: Permanent

Tipo de empleo: Full - Time

Localización: Shanghai

País: China

Mission: The Ecommerce channel is a key growth driver to our business. As the Ecommerce Manager, you will be the Ecommerce expert and project manager for one of our strategic markets - China. You will partner and work closely with the market captain and key retailers to increase our digital & ecomm presence and gain share-of-voice in customer touchpoints. 


What you’ll do: 
Drive Ecommerce growth plans with retailers to secure brand exposure and increase acquisition and conversions; partner closely with commercial teams (market captain, area managers) to develop retailers’ relationships and manage sell in and sell out 
Set up e-commerce strategies with a mission to put L’Oréal in a leader position in ecommerce platform in China travel retail. 
Manage retailers’ e-platform investments and development, optimization, merchandising and performance partnership with Brand Marketing teams and Corporate Digital team
Analyze the performance on e-retailer sites; activate the right business drivers by analyzing e-retailers banner performance, KPIs, ROI etc and provide insights to commercial and brand teams
Orchestrate market‐specific promotions and commercial initiatives with Area Managers
and go‐to‐market strategy to drive Ecommerce channel sales
Be the project owner to coordinate all Ecommerce initiatives and ensure quality control between internal stakeholders, agencies and retailers 
Build and maintain business relationship with key retailers to enhance long-term partnership, drive content negotiations and revenue 
Ensure best practice of digital marketing activities are executed on retailer platforms
Partner with corporate digital team to drive CRM and O+O strategies and initiatives
 
Who we are looking for: 
6+ years of experience in business development/key account management and e-commerce sales and performance marketing/digital marketing 
Strong ability to handle complex business matters 
Excellent communicator with strong interpersonal and stakeholder management skillsets 
Analytical with data driven mindset; strong ability to connect data to business drivers and provide insights 
Willing to roll up your sleeves and at the same time to have a strategic mindset to drive online channels with retailers   

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