Función del empleo: Marketing

Tipo de puesto: Permanent

Tipo de empleo: Full - Time

Localización: Bangkok

País: Thailand

Main Responsibilities:

  • Champions the Online Brand plan for their Brand in both platforms including: Setting framework, strategy & trade calendar for campaigns, price, assortment, hero SKU focus, GWPs, campaign stories, bundling, feed content planning, cross selling and off platform media (incl. media budget)
  • Builds overall brand e-Commerce strategy and Work closely with Regional for guidelines
  • Sets brand pricing & promotional strategy
  • Develops a clear traffic strategy, execute & optimize for off platform traffic for each platform and responsible for budget
  • Responsible for managing marketing/data analytics tools for the platform ( MSP, GA and FB Business Manager)
  • Define target Product/ Key Words to optimize store performance
  • Define Cross Selling Frame
  • Improve Ratings and Reviews for pillar product by building insights on this data
  • Constantly work on the buyer data to improve loyalty & repurchase (or CRM dedicated)
Qualifications:

  • At least 7 years of experiences in Digital Marketing, E-commerce
  • Strong Operational Marketing profile capable of building detailed activity plans
  • Have a passion in digital and digital savvy
  • Collaborative and able to work between Sales & Mktg to build the right plan
  • Good Analytical and logical thinking skills
  • Good command of English in written and speaking

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