Domaine: Digital

Type d‘emploi: Temps plein

Ville: New Jersey - Jersey City

Pays/Région: USA

IT Cosmetics is seeking a rock star Beauty Public Relations Director with a proven track record of driving business needs, exceeding goals and securing press in top-tier outlets. Ideal candidates will have a minimum of 8-12 years of previous beauty public relations experience. This is your opportunity to work in a fun and fast-paced environment for a dynamic, rapidly growing company!

Responsibilities include (but are not limited to):

Strategy/Media Relations

  • Spearhead creation and execution of overarching PR, Influencer and Founder business strategies
  • Manage core day-to-day media relations
  • Responsible for proactive pitching according to the launch calendar
  • Responsible for securing best-in-class features and placements in top-tier print, digital and broadcast outlets
  • Creatively conceptualize and fully execute PR events and activations (Product Launches, Sponsorships, Deskside Meetings, Personal Appearances, etc.)
  • Oversee beauty awards submissions and tracking grid


  •  Manage all editor/influencer mailings in conjunction with junior team members
  •  Digital influencer outreach management


  •  Manage and edit monthly reports
  • Deck creation for all internal and external presentations


  •  Managing copy/distribution for press releases, fact sheets and pitches
  •  Drafting interview responses as necessary for Founders




Team Management

  •  Manage and mentor team of 7
  •  Cultivate and develop team talent


  • Global market expansion support
    • Brand Immersions
    • Strategy Development & Deck Creation
    • Event Planning/Execution


  • Must have a strong understanding of the editorial calendar, current events, pop culture, seasonal and celebrity trends to effectively and proactively contribute to story angle development that is strategic and timely, maximizing product placement and brand feature placements across national, regional, online, trade and broadcast outlets
  • Ability to work well in a team environment but also work independently, meeting goals and deadlines with minimal supervision
  • Must have extensive and extremely well-established contacts in top tier media platforms, trade publications and national, regional and online media
  • Must exhibit strong writing, communication and presentation skills
  • Must be highly organized, detail-oriented and have ability to thrive in a fast paced, dynamic environment

Required Experience and Skills

  • Minimum of  8-12 years beauty PR in-house/agency experience
  • Bachelor's degree required; ideally in Public Relations, Communications, Journalism or Marketing
  • Broadcast and business press contacts preferred
  • Extremely strong knowledge of best beauty media practices, as well as proven results garnering coverage in print, broadcast TV and online mediums
  • Exceptional interpersonal and relationship-building skills and contacts across all verticals
  • Career-focused, dedicated and a true passion for Beauty PR, ideally with experience on color cosmetics brands
  • Ability to align press initiatives with business goals
  • Independent thinker with hands-on can-do, “roll up your sleeves” attitude
  • Extremely proficient in PowerPoint, Excel, Word, Cision, Meltwater etc.
  • Avid Social Media user – Facebook, Instagram, Twitter, Snapchat

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.