Domaine: Marketing Opérationnel
Type d‘emploi: Temps plein
Orchestrate the launches and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.
Main Duties & Responsibilities:
- Collect and analyse consumer and market insights and competition strategies to make recommendations to management- Implement new launches, maintain growth in pillar products and animate core catalogue- Propose and monitor marketing mix strategies to build integrated, engaging consumer brand experiences - Adapt communication material - Mobilize and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy- Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)- Manage PPP budget and ensure sales forecast accuracy
3 to 5 years of relevant experience
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