Domaine: Commerce & Business Development
Type d‘emploi: Temps plein
KEY JOB ACCOUNTABILITIES
Strongly build and spread the brand’s make-up artistry statement at national level , working 360° with other stakeholders to ensure sustainable business success and full brand image coherence Maximize sales by building brand awareness through make up expertise and artistry amongst all retail teams and towards all influencers.
DEVELOP BUSINESS through SALES & EVENTS:
- Adapt Retail Education and communication strategy according to the country Make Up strategy
- Generate turnover, brand awareness and loyalty through events and PR (incl e –PR)
- Develop CRM at POS & on line to build customer loyalty
- Follow main KPIs including customer satisfaction, sell-aut evolution, market share and take action to follow through and act upon to develop them
- Drive POS events and sell at POS (Priority on top doors), applying make-up through events, animations, make up lessons, photo shoots, backstage, make-up shows, embodying the brand image, attitude & service level
DEVELOP Beauty Advisers MAKE UP EXPERTISE through TRAINING & COACHING:
- Adapt training material & techniques ( e learning, memo card, in class pedagogy), developing customer-centric make up looks with application techniques to support effective sales.
- Train and develop Make -up Specialists and BAs on products, selling-method, link & cross-selling
- Coach Make-up specialists at POS to ensure they are reaching KPIs - Up-skill BAS knowledge & know-how in top doors by being a role model
- Stay up-to-date with competition & trends
BUILD A COMMUNITY THAT SELLS through PR & DIGITAL:
- Animate a Make-Up learning community with passion, building a team of make Up Experts that sells.
- Provide make up for national B to C magazines. Assist the MU Artist creative Director at POS.
- Incarnate the Brand image & experience for MU at POS, toward journalist, VIP, key influencers and bloggers
You will need to show:
minimum 2 years experience in a similar position
an understanding of period and current fashion;
excellent practical make-up and technical skills;
Great communication and interpersonal skills
Artistic personality and manual dexterity
Attention to details
Patient with a positive attitude
Project management skills
Achieves results, with integrity and manages complexity
Very strong verbal/written communication skills in both Romanian and English.