Domaine: Retail Siège

Type d‘emploi: Temps plein

Ville: UK - England - London, Hammersmith

Pays/Région: United Kingdom

Merchandising Manager



The world leader in beauty, L’Oréal is present in 130 countries on five continents. Our 32 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men around the world. We want to bring beauty to all people. Our ambition by 2020 is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires through continued digital innovation. L’Oréal encourages diversity and sustainable, ethical sourcing for all our products and we have reduced our emissions by approx. 50% since 2005.  Our brands are leaders in beauty, and we are looking for you to lead the change you want to see in L’Oréal.


The position of Merchandising Manager, is a key role within the Maybelline team. This position oversees all permanent activity – re-merches and new stand development across the brands. It is the interface between our business and agencies including the production, design and field merchandisers. 



What are key highlights of this role?

The Merchandising Manager works closely with the marketing, commercial and CATMAN teams to create the visual merchandising and ranging strategy for Maybelline. This then needs to be followed through in ensuring merchandising initiatives are project managed through the agencies maintaining quality, within budget and adhering to timelines. Strong commercial relationships need to be created and maintained with the agencies and professional communication ensuring information is understood and expectations are exceeded. 


  • Work strategically to develop Maybelline Merchandising in line with brand positioning and the market.  This includes regular updates on new product development and overall brand direction which need to be reflected visually on shelf.

  • Managing the design and development of permanent displays in line with international brand direction, tailored to local market; from brief through to final production and implementation.

  • Drive remerch (ranging) strategy for all brand sin the portfolio, managing team to deliver best in class planogrammes in line with strategy and the expectations of the trade + internal stakeholders.

  • Strategically lead retailer trials and programmes from brand image and operational perspective.

  • To be responsible for budget control and identifying cost effective solutions ensuring Merchandising Cost Database is updated, including building strong relationships with external agencies.

  • Take responsibility for managing the permanent Merchandising team and regular interns within the team.

  • Design Agency - brief on all promotional and permanent activity and give direction; to work together to design the overall visual look and feel; maintain the brand throughout and be the brand guardian.

  • Production Agency - provide specifications and preferred materials to Project Create rate card; maximise Create rate card through challenging suppliers on creativity encouraging new innovations/materials.

  • Merchandising Agency - manage costs on adhoc activity for external Merchandising Agency; maximise internal field reps to implement adhoc activity.

  • To continually appraise services by external suppliers and assess alternative suppliers to ensure maximum efficiency and the most economically viable options are being used.

  • Ensure appropriate channels are followed when getting initiatives signed off internally.

  • Present to committee and GM at weekly Marketing Meetings. Present designs and prototypes on a regular basis; secure management approval to progress projects at critical stages of development.

  • Provide ongoing feedback to Account Managers on specific retailers and develop measurable action plans within timelines.

  • Asses competitor activity and develop designs that compete in terms of originality and impact.

Preferred qualifications/experience: 

  • Experience of leading ranging strategy

  • Project Management and multi tasking

  • Commercial Excellence – Numerical – strong negotiator

  • Presentation Skills

  • Attention to detail – creative eye

  • Budget Management

  • Computer literate – excel to a high level

  • Experience working under pressure and autonomously

  • Exposure to cosmetics industry or retail processes

  • Strong manager - leader

What could L’Oréal offer me? 

  • World class training and development

  • Excellent benefits including pension, profit share and product discounts and a competitive salary

  • Work with some of the biggest brands in the business, and the most passionate people in beauty.

  • The opportunity to lead change you want to see within the biggest beauty company in the world. 

How do I apply?

To apply for a role with us please visit our careers page at