Fonction professionnelle: Digital
Type de poste: Permanent
Type de contrat: Full - Time
Site: New York, NY
Pays: United States
Manager, CRM and Analytics
Supervisor Title: Assistant Vice President, Digital Marketing & E-Commerce
This role will own online and offline CRM marketing campaigns, email marketing campaigns, analytics, segmentation, online/offline and lifecycle flows to drive customer acquisition, retention and engagement, ultimately driving sales to multiple L’Oreal Ecomm sites. The CRM Manager will own production, and end-to-end execution of all campaigns including, targeting, partnership with creative for design, QA and measurement to meet campaign and brand strategic objectives. The Manager will need to understand LTV, driving incremental growth, and driving efficient ROI using data. This role includes taking initiative and working cross-functionally. The CRM Manager will need the ability to multi-task in a fast-paced environment and manage internal and external resources to bring projects to life, while maintaining a results driven approach. This person should have strong communication skills and understand how to prioritize projects. This person must also be a self-starter who has the ability to work well independently and in a team setting. In addition, the CRM Manager will work closely with Brand Marketing, Merchandising, Acquisition, Sales, and 3rd party vendors.
Key Duties and Responsibilities:
Tasks, Duties & Responsibilities % of Time Spent Total Should = 100%
We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please email USApplicationAccommodation@support.lorealusa.com. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered.