Job Responsibilities: 

• Partner with Brand Marketing, DMI and Brand Engagement to build and execute engaging and exciting consumer-driven activations which move at the speed of culture 
• Be at the forefront of what is happening in culture and propose new first-to-market programs
• Serve as an expert in developing authentic activations to engage the brand’s growing Hispanic consumer base
• Maintain overarching familiarity with all L’Oreal Paris Cosmetics campaigns to ensure diversity of creators across all activations
• Develop strategies to break-through the clutter and compete more effectively in the cosmetics category
• Identify and implement test & learn opportunities spanning retail partnerships, social activations, influencer campaigns and paid media
• Work effectively with cross-functional teams (including but not limited to Media, PR, Marketing/Digital Marketing and Customer Marketing) on category/franchise footprint
• Develop Influencer strategy, vision for the category, and exhibit expertise in social trends and the online beauty landscape to ensure we’re leveraging top creators in a timely and on-trend fashion
• Understand L’Oréal Paris’ unique brand positioning and stay true to brand equity through all social content & alignment with Global marketing (DMI)
• Manage ongoing relationships with key post-production partners to edit, iterate and optimize creative for use in media
• Trendspot on priority platforms to agilely adapt content and influencer strategy for the Cosmetics category
• Other responsibilities include but are not limited to performing business & competitive analyses, marketing budget/financial control, and preparing presentations for top management meetings

What We Are Looking For: 

• 5-7 years' experience in brand marketing – ideally in the Cosmetics space
• Spanish language fluency highly preferred
• Experience in Hispanic Marketing 

• Expert in social media and digital landscape
• Experience in photography and editing a plus
• Ability to work cross-functionally and develop big picture strategy to grow the L’Oréal Paris brand love. Complex role at the intersection of Integrated Marketing Communications, Marketing/Digital Marketing, Customer Marketing, E-commerce and Agency Partners
• Ability to effectively work in a matrixed environment – Brand Engagement, CDMO, Global Marketing (DMI)
• Creative skills to develop new content & out-of-the-box thinking a must
• Ability to write and edit in the L’Oréal Paris voice
• Ability to be resourceful and scrappy while working within brand guidelines to produce high quality in-house content
• Ability to manage multiple vendors and work with business partners on new innovations as well as best practices
• Strong analytics skills

As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.  

Additional Benefits Information As Follows:  

Salary Range: $98,000-$140,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)    

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)   
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)   
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)   
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)   

• Employee Resource Groups (Think Tanks and Innovation Squads)   
• Access to Mental Health & Wellness Programs    

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!  

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.  

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