Fonction professionnelle: Sales & Business Development

Type de poste: Permanent

Type de contrat: Full - Time

Site: Shanghai

Pays: China

To increase company sales by generating specific activities for retailers through leveraging global brand positioning and category penetration.

- Develop and implement the Trade Marketing strategy to contribute towards brand growth targets and cross-category business objectives 

- Lead the translation and execution of the marketing strategy into impactful retailer programmes, respecting and tracking budget and commercial targets 

- Bring field intelligence to define brand-specific activity programmes with marketing and commercial departments

- Implement, monitor and improve processes to link all marketing activities with the activities of the commercial team 

- Recruit, develop and manage Trade Marketing team. Ensure development of expertise and know-how in the Trade Marketing team