Fonction professionnelle: Digital
Type de poste: Permanent
Type de contrat: Full - Time
Site: Istanbul - Asia
Now, we can start talking about our story of leading the beauty. Let's be honest, we grow fast. So we have redefined leadership; As Data Analyst, reporting directly to Chief Marketing Officer, you will have the opportunity to learn more than you have in the past. When you get used to being together with the best, you will realize that you have already been one of them.
What we expect;
4 years’ university degree and excellent communication skills in English,
2-3 years of experience in related job assignment
Advanced level of MS Office Applications
Establishing data strategy, gathering data and making it accessible to Brand Marketing Teams will be your main responsibility. You will be expected to support business units with data, modeling & interpreting considering end-to-end perspective; and manage and gather business requirements and drawing scope. You will also be able to update Data Model and brief IT for implementation when necessary, analyze conversion rates and implement A/B or MVT tests with Google Website Optimizer to get best ROI value and analyze data from Google Analytics to create customized reports calculating key performance indicators, metrics and trends.
Planning Google Analytics tracking codes and other web analytic tools to get data and improve engagement of sites and designing Analytics Data Architecture will be part of your accountabilities.
You will get and track data of conversion rates, churn rates, cash conversion cycle and new customer cost value, implement new reports and enable consolidation of old reports.