Mission: Fully own the Skin and Hair category short- and long-term growth strategy internally and externally, from vision to execution across O+O retailers. 

Key responsibilities:

CATEGORY STRATEGY O+O

• Build the 1–3 year category strategy based on deep shopper, consumer, customer and category insight and build action plans that optimize category growth. Built in partnership with the activation category manager and retail category manager.

Go-To-Market (GTM) STRATEGY & ACTIVATION O+O

• Based on the defined category strategy, support the activation category manager to build and implement the winning GTM strategy for CPD. Includes channel strategy, brands activation plan and value creation across RGM levers resulting in an annual valo plan including promo golden rules by brand (fully in collaboration with RGM).

RETAILER COLLABORATION PLAN O+O

• Support the retail category manager to strategize our trade collaboration by channel and retailer based on aligning business priorities with the opportunity level of collaboration and ultimately impact with retailers.

• Define the category projects plan across retailers driven by the GTM strategy.

• Define the Share of Space and distribution targets for the retail category manager to implement.

Core skills:

• Stakeholder management

• Data driven decision making 

• Category growth management

• Assortment optimization 

• Category vision 

Qualifications:

• Bachelor's degree in Business, Marketing, or a related field
• 5+ years of experience in category management, preferably within the beauty or personal care industry.
• Proven track record of developing and executing successful category strategies that deliver measurable results.
• Strong analytical skills with the ability to synthesize complex data and draw actionable insights.
• Excellent stakeholder management skills, with the ability to influence and collaborate effectively across different functions and levels.
• Deep understanding of category management principles, including assortment optimization, pricing strategies, and promotional planning.
• Proficient in data analysis tools and techniques.
• Passion for the beauty industry and a deep understanding of Skin and Hair care trends.