所在地: London - Hammersmith
国: United Kingdom
Assistant Consumer Market Insights Manager
The world leader in beauty, L’Oréal is present in 130 countries on five continents. Our 32 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men around the world. We want to bring beauty to all people. Our ambition by 2020 is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires through continued digital innovation. L’Oréal encourages diversity and sustainable, ethical sourcing for all our products and we have reduced our emissions by approx. 50% since 2005. Our brands are leaders in beauty, and we are looking for you to lead the change you want to see in L’Oréal.
What are key highlights of this role?
As part of the CMI team, your mission is to bring the voice of the consumer to the heart of the business to unlock growth. And as a result you will be championing the consumer in everything you do. Working across the 4 divisions, Corporate CMI consists in bringing a full view of the market as well as brands, categories, consumers or channels.
The role consists in managing
continuous market research resources and providing insights through analysis of
the following sources: panels, continuous analyses, exploratory research,
market research on products and existing services, projects in
The role will be concentrating on 3 pillars:
- Continuous Data Management: as an expert and key user of continuous data sources, you will ensure data and report quality for the whole business and international. And use the data to generate insights and provide to the top management the context of the market and the L’Oréal performances within this.
- Insights: you will work on specific ad hoc briefs and leverage the data from the whole CMO team (CMI, Media, Digital and Customer Care) to provide the business with actionable insights to drive growth on key targets / channels.
- Trends: you will select the relevant trends for our business and communicate them in an impactful way.
What key skills are L’Oréal looking for?
What could L’Oréal offer me?