Our new colleague will work closely with Digital & Consumer Marketing Intelligence teams and will be responsible for:
Digital Tools champion: tools optimisation with global team, reports & dashboards that bring added value to division businesses.
Quality input from tools & advocacy for using the tools in divisions: engage colleagues around using the tools, proactively make analysis and send the input to the divisions.
GDPR digital tasks
Websites: supervision for tagging + correct collection of data.
Corporate cross functional projects: collaborate with the digital managers cross divisions
Digital & CMI events and upskilling
Ensure an outlook among the local competitors & other industries, trends, intelligence and experimentation.
Reportings, especially estimations of market shares
Support ad-hoc Social Media Listening projects
Administrative tasks and in organizing market research projects
OneIntelligence tool (on online database of studies)
Identify and analyze relevant Consumer Trends
Strong professional written and verbal communication skills: RO&EN
Time management skills
Strong attention to details and ability to work under tight deadlines
Strong background in online behaviors and engagement levers.
Adopts rapidly new digital tools
Excel and Powerpoint literate
Analytical & data integrator – makes numbers meaningful
Drives, collects and analyses data
Acts as a strategic business partner
Transforms insights into actionable proposals for divisions.
Communicates insights with impact & clarity.
Collaborates effectively with Digital, CMI, Advocacy, Marketing communities.
Future oriented and detects new trends