ジョブファンクション: ディベロップメント マーケティング

雇用形態: フルタイム

所在地: Tokyo

国/地域: Japan

Key Job Accountabilities

To define the local brand strategy in the local market in line with the international brand positioning;
contribute to growth by driving new product launches and pillar products,

・Oversee and guide brand development, manage portfolio priorities
・Listen to and develop a deep understanding of local consumers and generate new insights
・Monitor local trends and feed back findings to headquarter to ensure the portfolio of new product development
・Take owenership and provide full supervision on the entire process of international launches and creation of the right angle of attack for success in local market
・Manage the budget and the financial implications of forecasts
・Lead local adaptation of advertising materials; influence media and promotion recommendations
・Mobilize other departments to support marketing strategies and action plans
・Recruit, develop and manage team; Ensure development of expertise and know-how in marketing team

Must Have Aspects

・Marketing experience at least more than 5 years
・Advanced level of people manegment and talent coaching experience
・Ability to identify and realize improvement opportunities to simplify the operations and process
・In-depth product knowledge and brand business know-how
・Knowledge of local retail dynamics and environment
・Financial knowledge (P&L, expansion analysis, sales forecasts)
・Advertising and media planning knowledge
・English skills (writing, speaking, listening and reading)

Preferred Qualification

・FMCG (not necessarily from cosmetic business) background