国/地域: United Kingdom
Performance Manager - Luxe
The world leader in beauty, L’Oréal is present in 130 countries on five continents. Our 32 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men around the world. We want to bring beauty to all people. Our ambition by 2020 is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires through continued digital innovation. L’Oréal encourages diversity and sustainable, ethical sourcing for all our products and we have reduced our emissions by approx. 50% since 2005. Our brands are leaders in beauty, and we are looking for you to lead the change you want to see in L’Oréal.
A strategic understanding of digital performance channels from programmatic, paid social to paid search and affiliates in the direct to consumer ecommerce context;
In depth knowledge of digital performance channels and formats and a real interest in exploring new ways to drive traffic to brand websites and engage audiences through paid digital media.
Hands on expertise with advanced targeting, precision advertising, building audiences, paid search and campaigns optimization to drive high ROI;
Constant test and learn approach and ambition to drive industry best practice
Understanding of how to improve digital media campaign performance through optimization of targeting and creatives. Experience working with dynamic creative is desirable.
Excellent knowledge of the general Search landscape and search engine optimisation through content and technical optimisations
Advanced knowledge of Google Analytics, Search Console, Google Adwords, Doubleclick Search, Facebook’s advertising partners platform.
Strong data and organizational skills with a high level of proficiency with Microsoft Excel & pivot tables