ジョブファンクション: ディベロップメント マーケティング

雇用形態: フルタイム

所在地: Copenhagen

国/地域: Denmark

Do you want to work for a market leader in an international and dynamic working environment? Are you ready to challenge the status quo and think out of the box? Do you have an entrepreneurial spirit and dare to take responsibility? Then you might be just the colleague we are looking for to strengthen our team as Nordic E-commerce Marketing Specialist.

As Nordic E-commerce Marketing Specialist your will be responsible for defining the e-Retail strategy in line with brand and e-retailer Joint Business Plan. Elaborate the brand message and carry out the e-commerce marketing plan based on analytical and data-driven insight, you will lead the go to market brand plan from planning to execution. The role reports to the Brand Director. 

Your key job accountabilities:
  • Develop and Plans, recommends, co-executes and evaluates customer-specific online campaigns to support financial goals set by the commercial e-commerce team
  • Collaborates with E-com team, marketing to plan and execute demand creation initiatives as part of the customer’s JBP process
  • Co-create media brief and campaign strategy for clients, together with Online Brand Managers and Social Brand Managers.
  • Develop the brand image and visibility locally: Adapt locally the corporate positioning of the Brand 
  • Define the e-Retail strategy in line with brand and e-retailer team
  • Develop consumer communication or adaptation campaigns along the consumer journey from pre-purchase, to online shopping until post-purchase.
  • Deliver e-Retail brand target:  sell in and sell out, New consumers, lapsed consumers and increase average basket
  • Conduct in depth analysis of sell out performance to identify drivers and draggers and monitoring and reporting on ‘online merchandising’ performance
Your profile: 
  • You have 5+ years of experience from a similar role
  • You have 3+ plus years of experience from ecommerce  B2B and/or B2C digital marketing
  • You have well-developed digital marketing, search and online merchandising skills 
  • You have experience in driving demand for a direct-to-consumer or/and direct-to-distributor business 
  • You have comprehensive project management skills and is confident in leading complex projects with multiple stakeholders in a large matrix organization.
  • You have a commercial mind-set and strong analytical skills, competent in complex analysis and deriving insights from large data.
  • You have excellent communication skills and previous experience working cross functionally.
  • You are fluent in English and preferably in one of the Nordic languages.
We are looking for our new Nordic E-commerce Marketing Specialist to start as soon as possible. The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion or sexual orientation.

What’s in it for you?
We offer you great challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of e-learnings, competitive personnel benefits, modern offices, and a dynamic working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Denmark being the Nordic headquarter and counting 500 employees.

Who are we?
L’Oréal is present in 150 countries on five continents and has a unique international portfolio of 36 brands. The Group generated sales amounting to 29.9 billion euros in 2019 corresponding to an 8,0% increase from 2018, and e-commerce growing by 52,4% accounting for 15,6% of sales. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. 
We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. 
Our sustainability program “L’Oréal for the future”, is laying down the Group’s latest set of ambitions for 2030. In the context of growing environmental and social challenges, L’Oréal is accelerating its transformation towards a model respecting planetary boundaries and reinforcing its commitments to both sustainability and inclusion. For example,  by 2025, all of L’Oréal’s sites will have achieved carbon neutrality by improving energy efficiency and using 100% renewable energy; by 2030, 100% of the plastics used in L’Oréal’s products’ packaging will be either from recycled or bio-based sources; by 2030, L’Oréal will reduce by 50% per finished product, compared to 2016, its entire greenhouse gas emissions.  

L’Oréal has been recognized by CDP® for our sustainability commitments and the Ethisphere Institute, for the standard of ethical business practices, a 2019 World’s Most Ethical Company®. In 2019 L’Oréal was for the 3rd time ranked among the TOP 5 most gender-balanced companies in the world by Equileap.