ジョブファンクション:

雇用形態: フルタイム

所在地: Taipei

国/地域: Taiwan

Oversee the Brand’s online sales. Monitors on-line sell-in & sell-out excellence. 

Monitor and enhance the online sales activity 

- Ensure User Experience of the website including Design & Aesthetics, Content, and Navigation, Branding / Marketing, Performance, checkout funnel and promotional campaigns 
- Own and manage SEO measurements and monitoring methodologies 
- Manage, analyze and draw conclusions on specific ecommerce KPIs (conversion rate, bounce…) 
- Ensure that all ecommerce activity is consistent with the brand sense of purpose 

Manage Competitive, market and best practices intelligence 

- Analyze digital role in the consumer path to purchase & consumer online searches 
- Stay up to date with market, consumers & competitors 
- Collect and connect working knowledge on the e-retailers 

Achieve excellence through optimization and innovation 

- Create and maintain an online e-business plan: e-promotional calendar, product exclusivities, cross selling mechanisms, data ownership within ecommerce brands websites and e-retailers ones 
- Create synergies between inside and outside partners in marketing or digital activities 
- Provide SEO/SEM and Digital Marketing through innovation and process improvements 
- Leverage local constraints and maturity in ecommerce activation 
- Drive Growth, Develop and implement creative solutions to drive and convert more visitors

PROFESSIONAL & TECHNICAL COMPETENCIES

·       Experience supporting a B2B or B2C e-commerce site and creating online trading calendars and strategies.

  • Great understanding of e-commerce solutions and strategies including merchandising, UX & UI, CRM, promotion mechanisms and tactics, pricing and stock management, logistic excellence, payment processing, invoicing and fraud prevention.
  • Technical understanding of the digital product management and optimization.
  • Experience working in the ecommerce CMS, ideally Demandware and web analytics platforms (Ideally Google Analytics 360).
  • Strong analytical skills and data driven approach; with ability to harness multiple source insights into successful sales & marketing opportunities.
  • Highly collaborative approach and confident working with multiple senior stakeholders in a cross functional matrix environment.
  • Ability to facilitate efficient meetings and drive projects with cross-functional teams.
  • Ability to influence and build relationships across an organization.
  • Highly organised with prioritisation skills.

PREFERRED QUALIFICATIONS:

·       Degree qualified

·       With a minimum of +5 years relevant experience in e-commerce within international company.

·       Experience in cosmetics industry/Category will be a plus

·       Understand Digital Marketing

·       Fluent in English