Função: Marketing Operacional

Tipo de Emprego: Tempo Integral

Localização: New York - New York

País: USA

Title: Intern - Administrative - Digital

Location:          New York, NY

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Company Summary/Description:

Do you see the world differently than others? Is it your passion to create? Have you ever looked at a product or ad campaign and completely reimagined it?

If any of the above are true, we’re interested in you.

For over a century, L’Oreal has offered men and women worldwide the best of beauty and grooming innovation in terms of quality, efficacy and safety. Please visit www.lorealusa.com for more information.

 

Job Summary:

L’Oreal is offering a limited amount of 12-month internships on our global marketing teams to talented recent graduates. What we’re looking for is your perspective. Come prepared to defend your ideas and to challenge others’. Those selected for the internships will be:

• Persuasive, articulate, independent, dynamic, a self-starter;

• Able to thrive in a dynamic, fast-moving environment;

• A creative strategist consumed by trends, new products, and advertising.

No previous business/product development experience necessary.

 

Key Job Accountabilities:

 

  • Social Listening and Competitive Research
    • Keep up-to-date on the latest products, trends, and insights across platforms (social media, blog, print/digital magazines)
    • Shop at competitors’ outlets and continuously compile information about competitive new launches, advertising, and formulas.
    • Present competitive findings to team and/or brand managers.
  • Product Ideation and Development
    • Propose need gaps based on analysis of competitive landscape and trends that align with the brand identity
    • Generate ideas and write creative concepts for new products
    • Work with team to brainstorm product names
    • Write and edit packaging copy that differentiates your brand and product in the market
    • Manage new product formulations, including liaising with lab and consumer test center
    • Prepare product samples throughout the development process
    • Assist in preparation for team/brand meetings, including bi-yearly trends presentation to Global CEO John-Paul Agon.
  • Provide administrative support to the team on an as-needed basis.

In order to be eligible, you must have graduated with your bachelor’s degree within the past 12 months.



We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.