Cargo: Marketing

Tipo de posição: Fix Term

Tipo de emprego: Full - Time

Local: Ho Chi Minh City

País: Vietnam

1. Report to: Marketing Director (Makeup)

2. KEY JOB ACCOUNTABILITIES

· To contribute to the growth of the brand portfolio on his / her market, by driving new product launches and pushing growth on pillar products through promotional and advertising excellence for a specific product group
· Manage product portfolio to contribute to brand development
· Implement new product launches
· Contribute to local adaptation of advertising creative material; analyse media recommendations
· Implement promotions and ensure implementation of trade marketing plan
· Listen to and develop a deep understanding of consumers; develop insights, give feedback and recommendations
· Analyse data on product segment/category to make recommendations to management
· Manage budget for products and highlight issues
· Interact effectively with other departments (sales, logistics, training departments…) to support marketing objectives
· Develop and manage the team. Ensure development and continuity of team expertise and know-how.

3. REQUIREMENTS

· Technical & Professional competencies required
· Business acumen with in-depth sensitivity of the working field
· In-depth knowledge of products/category
· Research and market data analysis
· Knowledge of local retail dynamics and environment
· Knowledge of competitors, markets trends and consumers
· Financial knowledge (P&L, Cost of Goods, sales forecasts)
· Media planning knowledge
· Ability to adapt advertising material
· English proficiency 
· Knowledge of brand management
- Digital savvy 

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