Job Title: Director – Marketing, (PPD US DMIs)

FLSA: Exempt

Function: Marketing (DMI)

Supervisor Title:  Pod Lead

Location: Terminal Stores - 606 W 28th Street New York, NY 10001

Job Summary & Responsibilities

The Director of Global Marketing is responsible for the long-term development of their products/category on a worldwide basis. The role covers the following : understanding the consumer and stylist needs in alignment with the brand strategy and DNA; ideate product concepts and packaging in close partnership with cross- functional teams, develop global launches along with being part of the development of the brand strategy and long-term vision. This role will be responsible for creating new product ideas, new claims& campaigns to sustain pillar business, extending the briefs of new projects to the labs, dev and creative teams & agencies, interacting with countries, and following through all the steps of product development as well as assets creation to support the launch.

Additionally, this role:

· Identifies consumer, salon, and technological trends globally

· Conducts competitive analysis

· Encompasses a Metier sensitivity: esthetic sense, interest in product/ formulation

· Generates innovative ideas and concepts for products / services that bring value to the professional salon industry

· Collaborative cross- functional capacity, Ability to work with creative talent

· Strong synergy and positive relationship with US Marketing Team and countries

· Collaborates with Education, R&D, Corporate, Countries and Zones in refining new ideas and concepts

· Participates and oversees steps of development process: positioning, formulation, packaging, claims, communication, merchandising

· Gather consumer & stylist insight via market research, community

Job Requirements

· College degree (BFA, BA, or AAS) in visual arts or other creative fields preferred. High school diploma required.

· 7+ years related Marketing experience, preferably with beauty industry.

· Experience in hair color, hair care and/or hair styling marketing preferred

· Exceptional knowledge of professional beauty industry along with products and content that performs best is important. This includes understanding of metrics and performance measures for all distribution channels. Not sure

· Proven experience in creating a consistent and comprehensive brand presence across multiple channels preferred.

· Visual sense of esthetics and attention to detail required.

· Project management and planning skills required.

· Ability to make quick decisions, problem solve and multi-task.

· Excellent written/oral communication skills.

· Strong interpersonal and communication skills required to effectively manage relationships with diverse international internal and external contacts.

· Strong execution, leadership and consensus building/decision making skills.

· Computer literacy on Windows, MS Word, PowerPoint and Excel.

· Ability to travel domestically or internationally periodically (max. 25%).

· Ability to articulate clear business direction and strategies; to drive goals and objectives. Also, to liaise between different departments, participate in senior level management discussions and facilitate the creative process at all levels.

· Financial acumen to manage budgets for category specific executions required

Judgment & Decision Making

· This position requires limited supervision. An ideal candidate will work autonomously to complete projects and assignments as well as work cross functionally to achieve short and long-term brand objectives.

Job Requirements

· Office based role with long periods of sitting and computer work. Minimal physical activities, lifting up to 25lbs. required occasionally. Travel required up to 25% as well.

Required Competencies

Competencies

1. Innovator · Puts the consumer/ stylist needs at the core · Challenges the status quo and strives for excellence · Innovates beyond the product · Seizes what is just starting and opens new ventures

2. Strategist

· Builds a shared vision and strategic frame

· Creates strategic scenarios for growth

· Leads transformation by aligning organization and human capabilities

· Demonstrates sound-judgement in decision-making

3. Entrepreneur

· Takes accountability with courage and transparency

· Builds and manages a consumer/customer centric organization

· Gives space for initiatives and enables teams to take risks

· Delivers with integrity both sustainable and short term results

4. Integrator

· Fosters a climate of trust and constructive confrontation

· Develops collective performance of the team

· Enhances transversal co-operation

· Actively networks for effective stakeholder management

5. People Developer

· Treats all individuals in a respectful and consistent manner

· Leverages diversity

· Stimulates learning

· Empowers and develops individuals to contribute to their best