Сфера деятельности: Marketing
Тип должности: Permanent
Тип занятости: Full - Time
Место расположения: Prague
Страна: Czech Republic
Join L’Oréal as a Brand Business Leader Kerastase!
Become an owner of the brand equity, the omni-channel brand strategy & development and the full brand P&L!
AS OUR BRAND BUSINESS LEADER FOR KERASTASE, YOU WILL:
* Define and guide Kerastase brand strategy consistency while respecting the international brand equity and the country’s priorities in order to contribute to continued growth of the brand, number of customers and to strengthen our consumer relationship.
* Deliver results in all product categories across all distribution channels (Category growth, Client Penetration, Brand Awareness, Category ISMS, Top SKU distribution, Key Launches distribution and sell-out targets, Education KPIs, )
* Assure the complete ownership of the end-to-end marketing & education process on all brand initiatives
* Work in a close cooperation with sales and other departments such as CS and logistic to develop winning business approach towards our clients across different business channels
* Lead and develop marketing , brand activation, and education team consisting of internal Trainers
YOU ARE OUR BRAND BUSINESS LEADER FOR KERASTASE, IF YOU HAVE:
* At least 4 years in marketing on managerial positions
* Strategic thinker with good knowledge of marketing / education strategy, consumer insight & brand value creation
* Native Czech or Slovak, fluent in English
* “In Love” with social and digital media
* Understanding of P&L drivers and how to drive action plans
* Excellent analytical skills and sense of focus to prioritize and drive key initiatives to success
* Good communication skills, with the ability to drive change through collaboration with a sense of empathy in an emotional “hairdressing/artistic” environment
* Proven team management experience: high energy and modern leader
* Confident use of Excel – complex analyses and reports
If you want to upgrade your career with us and join the key player in the market, where dreams come true, we are already looking forward to meet you!