Функция: Директор по маркетингу / Интернет маркетинг

Тип занятости: Полный рабочий день

Место расположения: Central Region - Kuala Lumpur

Страна: Malaysia

eContent Merchandiser will support the Digital and eCommerce team to deliver best in class, digital content across brand sites and e-commerce platforms. Key success indicators of the role: 
  • A-plus content across e-commerce and brand website
  • Timely and regular updates on SIS visuals and design assets
  • Beauty captaincy on e-retailers
Key Responsibilities:
  • Support the eCommerce team to deliver the online trading strategies for all platforms
  • Manage the e-commerce marketing and promotional calendars aross all CPD brands
  • Work closely with the e-commerce and brand marketing teams to ensure site content and campaigns are always up to date and delivered on time
  • Manage the product catalogue, categorisation and sorting rules for all e-commerce platforms
  • Ensure onsite merchandising is updated and optimised 
  • Be responsible for ensuring onsite promotional activity runs on time and is tested prior to launch
  • Work closely with e-commerce and Brand teams on deliverables for all promotional activity weekly and be the key relationship point with the teams
  • Manage day to day online merchandising
  • Populate wireframes and ensure banners are updated on time and tested prior to launch (tracking etc)
  • Take user journey into account when designing banners and assets, ensuring strong calls to actions
  • Ensuring packshots and supporting visuals are ready on time prior to online staging
  • Ensure content and assets are updated on brand website
  • Ensuring effectiveness of banners and optimising based on data 
Technical & Professional Competencies:
  • Strong visual design skills, preferably in digital/eCommerce field 
  • Proficient in Adobe Creative Suite design software (Photoshop, Illustrator, InDesign etc) 
  • Detail oriented and capable of assisting with developing ideas and proposing recommendations on how to use content to drive sales
  • Organised and able to take the initiative on projects and independently deliver to tight deadlines
  • Analytical with strong ability to analyse/interpret data 
  • Front end web development skills a bonus