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Division Digital & E-Commerce Manager

Сфера деятельности: Digital

Тип должности: Permanent

Тип занятости: Casual

Место расположения: Petaling Jaya

Страна: Malaysia

As the Division Digital & E-Commerce Manager, you will take lead and drive the digital and e-commerce transformation of the division.

Key Responsibilities
  • Define social media strategy and brand plan by working with brand leaders
  • Ensure community management 
  • Digital Brand Campaign to Consumers – Select right publisher, Work and partner with social media agency to deliver social media assets , campaign and monitor results
  • Manage ROI of social media investment 
  • Own the social media SOP for PPD by aligning with country SOP
  • Contacts accuracy and timeliness management 
  • Use of sprinklr and measured adoption rate (if applicable)
  • Website Maintenance
  • Engage brand to brief social media plans based on SLA and ensure deliverables from agencies ( concept , content and approval , posting and reporting)
  • Lead social media buy with media agency, review plan , ensure execution and optimization and report of results .
  • Take learning from campaigns to better improve future media plan
  • Contacts tool ownership
  • Use popular chip to define influencer strategy , reporting & tracking 
  • Align concept,  plan and budget with brand 
  • Engage vendor for event and seeding sourcing & development 
  • Assist brand on influencer sourcing and manage relationships /negotiations with influencers 
  • Collaborate with salon partners to work on a joint influencer initiative & salons’ social media maximization via JBP
  • Engage social listening agencies for deeper insights & monitoring  
  • Drive traffic to salons 
  • Instagram & Google Business 
  • Help Salon Partners build digital strategy and set robust digital calendar & postings

Competencies / Experience:
  • Should be a strong team player
  • Minimum 8 to 10 years of experience in e-commerce and digital marketing
  • Should be able to demonstrate strong analytical skills with the data available and derived appropriate outputs to action improvement in business

Job Requirements:

  • Permanent – full time job