< Назад к списку вакансий

Performance Marketing Specialist

Сфера деятельности: Digital

Тип должности: Permanent

Тип занятости: Full - Time

Место расположения: Singapore

Страна: Singapore

Who are we?

We wake up every morning because there is excitement in knowing that everyone we work with has a tremendous impact on a larger vision. We empower billions of people to be the canvas for self-expression inspiring confidence and self-belief every day. When they feel good, we feel good. It's contagious! That’s why we surround ourselves with other 88 000 L'Oréal driven thinkers and doers to spark innovation and build a true leading brand powerhouse offering beauty for all across 36 international brands and 150 countries.

When we create a product or experience that makes our hearts beat faster, we know we’re onto something. Something that will win the hearts and minds of another billion.


What are we looking for? 

We are looking for a Performance Marketing Specialist in Singapore to support the digital strategies and optimization for our Consumer Product Division, consisting of three brands.  


In this role you will: 

Activation of the division’s online media strategy, budgets and investments to drive efficiency and effectiveness for business growth, through close tracking of results and actionable recommendations

  • Design strategies/guidelines to drive online traffic to e-platforms & e-retailers, track conversion rates and make improvements in consequence by improving the design / content and user experience
  • Measure and track the ROI of media investments, performance and KPIs using dashboards
  • Monitor digital performance and consumer engagement
  • Manage and maintenance of Brand.com content

Monitor and enhance the online sales activity

  • Manage SEM, SEO measurements and monitoring methodologies
  • Analyse and draw conclusions on specific digital KPIs
 
Manage Competitive, market and best practices intelligence
  • Analyze digital role in the consumer path to purchase & consumer online searches
  • Stay up to date with market, consumers & competitors
  • Share best practices and monitor local digital performance of the products and platforms to support the brand’s ambition 
  • Maintain understanding of the latest digital opportunities and trends in consumer interaction and inspire the brand with those possibilities

The ideal candidate should have:

  • At least 3-5 years of relevant working experiences in Digital field from either agency, brand or platform background
  • Entrepreneurial mindset with strong business acumen and ambition to drive business forward with results
  • Strong understanding about online platforms, analytical tools, media measurement and performance
  • Strong consumer centricity and understanding
  • Collaborative and strong analytical skills
  • Highly adaptable to changes in a fast pace environment
  • Good communication skills, assertive and articulate