Who are we?
We wake up every morning because there is excitement in knowing that everyone we work with has a tremendous impact on a larger vision. We empower billions of people to be the canvas for self-expression inspiring confidence and self-belief every day. When they feel good, we feel good. It's contagious! That’s why we surround ourselves with other 82 000 L'Oréal driven thinkers and doers to spark innovation and build a true leading brand powerhouse offering beauty for all across 36 international brands and 140 countries.
When we create a product or experience that makes our hearts beat faster, we know we’re onto something. Something that will win the hearts and minds of another billion.
- Conduct annual risk mapping with business leaders to identify or update risks that may impact L’Oréal’s reputation or operations.
- Assess risk levels, prioritize and develop relevant communications strategies to prevent or mitigate the impact to L’Oreal.
- Anticipate crisis or issues by working with a network of Country communications leaders to closely monitor public discussions and social conversations to identify weak signals, using appropriate media and online monitoring tools and tracking key words or topics. Set up alerts and updates to ensure real-time tracking and reporting to stakeholders
- Support senior leadership to develop and activate a response strategy when issues or crisis emerge. Gather the right internal stakeholders based on the subject RACI (identified roles & responsibility across stakeholders) to develop and align on response strategies.
- Keep and maintain bank of statements and positions based on:
- Group’s positions: - Inside our products for ingredients matters
- L’Oréal for the future for our CSR program
- Specific statements that are top issues
- Market/brand/division speaking elements
- Coordinate and lead training of all Zone Leadership and identified experts on crisis communications. Ensure media training for all identified spokespeople.
- Prepare speaking points or messaging elements as appropriate.
- Act as a liaison between Global Crisis Communications Team and Country Comms Team to manage global issues and escalate local crisis when needed.
- Support each market with their crisis communications strategy and cross-share practices and lessons to advance skills maturity.
- At least 10 years of experience in senior communications roles
- Experience handling crisis and issues across diverse areas
- Ability to influence, mobilize and manage stakeholders at all levels
- Excellent communications and messaging skills
- Strategic thinker and systems builder to establish the right approach and capabilities to manage risks proactive, as well as reactively.
- Experience with digital communications and social listening tools/analysis
- Regional experience, managing diverse markets across multiple time zones
- Curiosity to learn about new markets and new risk landscapes
- Flexibility to be responsive to unexpected issues that emerge
- Strong collaborator and team member
- Adventurous. You’ll embrace challenges and change with fire in your belly and a great big smile on your face.
- Ambitious. You crave success and we’ll support you all the way. That way, we all win.
- Entrepreneurial. Every single day, you spot opportunities to shake things up and change the world for the better.
- One of the gang. Even if you’re Superman or Wonder Woman, you recognise that teams are the real heroes. And so do we.
- Open. To new ways of doing things. To other people’s (sometimes crazy) ideas.
- Respectful. Whether you’re talking to our CEO or a salon owner round the block, you treat everyone the same.