Educator - Redken & Pureology – London & Essex
We are looking for an exceptional individual who has a passion for the Hairdressing & Beauty industry and believes that Education is the core to the success of our industry.
As well as having a passion for the industry, it is important that you bring a high energy to the role. Redken is a brand that believes in true facilitation. Engaging with your audiences and delivering education through a very active “hands on” approach.
A Redken educator needs to have extensive knowledge & experience of coloring, cutting & styling hair.
You will need to be grounded and have a passion in presenting to an audience. This is both in a digital and live format. This will also be on various platforms, various channels and ensuring that you can educate in a full omni-channel environment.
• Educate and Develop existing salons to increase usage and penetration of Redken’s Color portfolio in your territory
•Facilitate education of the full brand portfolio through both on-line and off-line
•Facilitate education within all our Exchanges. London, Manchester & Ireland
•Educate the top 50 accounts on territory
•Work in collaboration with your Business partner to increase sales
•Increase the in-salon market share through education
•Facilitate education to both direct salons as well as all our in-direct partners
•Increase distribution of Redken Color & Haircare Portfolio to all hairstylists
•Attract and convert new salons and independents to the Redken Color & Haircare Portfolio
•Have an active social presence that can be used to engage with your community. This is also an opportunity to conquest new business through digital flirting.
•Spot talent: Constantly be on the lookout for stylists and artists to recruit
•Be a strong Redken Advocate and showcase the brand, its launches, education portfolio and technique via online and offline platforms
•Create Brand awareness of the Redken though an on-line presence
•Actively promote & encourages users to L'Oréal Access
•Have an awareness of competitor brands & their most current activities, as well as new innovations to be able to target and convert competitor salons
Collaborate & Create:
•Work across all functions of the business. Marketing, Public relations, Business partners & with the Redken Management teams to develop and innovate the next level education content and delivery
Be Agile and Accountable:
•An educator needs to be agile. We know that change can occur very quickly. Therefore, it is essential that you can adapt with short notice.
•Complete reporting to ensure that we are meeting and beating the Education KPI’s
•Able to work independently as well as being a key team player
•To work in harmony with brand artists, influencers & global artists
•On occasions, expected to travel outside of your territory to support the business needs
•Required to be flexible in your working patterns. This could include evenings & on some occasion’s weekends.
•On occasions, be required to stay away from home.
•Confident with working with IT technologies. Microsoft Word, Excel & PowerPoint
•Feel comfortable in providing excellence in both on-line & off- line education
•Level 3 NVQ minimum, in Hairdressing
•Barbering Skill (this is not essential)
•Exceptional knowledge and skill in Hair Coloring, Cutting & Styling
•Strong communication skills
•Exceptional Customer Services & the ability to build strong relationships with your consumers
•Full driving licence
•Diplomacy & patience
•Ability to inspire, influence, motivate & coach to develop individuals
•Strong organisational skills
•Ability to work in an ever-changing environment
•Experience in using digital platforms to engage with customers