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Trade Marketing Manager

Сфера деятельности: Marketing

Тип должности: Fix Term

Тип занятости: Full - Time

Место расположения: Jeddah

Страна: Saudi Arabia

Job Title:  Trade Marketing Manager

Reporting to: Business development manager

Company/ Div/ Deptt: CPD LOKSA

 

KEY RESPONSIBILITIES:

 

  • Set a yearly BTL calendar in alignment with new marketing launches calendar across the assigned categories & brands

  • Manage the yearly BTL budget’s phasing and allocation

  • Overlook the production of POSM and ensure on time delivery and dispatch to the country in time for the launch

  • Monitor the of POSM  implementation in the market in line with the launch and communication guidelines

  • Assess ROI on our trade spend through analysis

  • Consolidate merchandising needs from all markets and define their universe

  • Ensure the implementation of merchandising & POS materials to answer the local marketing plans needs

  • Monitor & Report Listing & Distribution file:to ensure distribution of new launches and pillar products

 

Education/ Qualification

Bachelor / Masters Degree

No of years’ experience:

5+ years

Professional Competencies

  • Understands & Integrates Market & Category ‘specificities of Makeup

  • Understands customer path & shopper experience’s rules

  • Delivers operational  implementation with excellence

  • Adapts the retail concept according to the distribution channel or customer profile - Cooperates with 360° internal & external stakeholders to guarantee consistent retail experience

  • Act as business Driver

  • Guaranties the ROI of POS in line with business objectives

  • Monitors POS performance and drives it according to local strategy

 

Written & spoken language

English-Arabic