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Make-up Manager

Сфера деятельности: Marketing

Тип должности: Permanent

Тип занятости: Full - Time

Место расположения: Johannesburg

Страна: South Africa

KEY JOB ACCOUNTABILITIES

360 Brand Activation
. Build non stop core support animations and delivers full activation packs to countries
Retail + Ecommerce Acceleration
.Winning in all channels: explode on ecommerce and create the tomorrow ultimate makeup shopping experience to increase average transactions

Analyze local markets and consumer data; provide daily support to the countries and influence the brand strategy in the countries; feed international teams with local findings 

- Collect and analyze consumer and market insights, share findings with the zone to ensure the consistency of new developments and marketing mix (IMC/360/Digital/Retail) with the countries’ needs 
- Provide daily support to the countries to make the link between international and country teams; animate them and provide advice and expertise on the category, relay information and strategy 
- Assist countries to create the right angle of attack locally to integrated, engaging consumer brand experiences 
- Assist countries to animate pillar products and to monitor core catalogue 
- Develop marketing and category expertise within the countries, in particular by sharing zone and country best practices 
- Make recommendations on the category to feed into the zone strategy 
- Effectively prepare clear messages to present to senior management 

- Contribute to the local adaptation of communication material (artwork, advertising material) 
- Contribute to influencing media, promotion and market research plans

Work with:
International marketing teams/ Brand Experience Team
Beauty advisors & Sales Team
Merchandising suppliers
Ecom & Retail agencies