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Retail Design & Merchandising

Сфера деятельности: Others

Тип должности: Permanent

Тип занятости: Full - Time

Место расположения: Brussels

Страна: Belgium

KEY JOB ACCOUNTABILITIES

To define and create the brand retail design & merchandising image at the point of sales (POS) and elaborate the strategy to implement this image in line with the global brand objectives. 

- Create and manage the spatial concept of the brand for any distribution 

- Adapt this concept to any merchandising tools and to any business objectives 

- Undertake the conception, development & follow-up of flagship stores previously defined with the Zones 

- Lead the creation of POS material answering the marketing plan needs 

- Develop communication tools for countries to transmit brand values and identity (brand charter, negotiation rules…) 

- Manage external suppliers: designers, production teams… 

- Be close to the field needs and trends 

- Ensure follow-up of budget

PROFESSIONAL & TECHNICAL COMPETENCIES

MASTER RETAIL DESIGN FUNDAMENTALS 

• Expresses and decodes brand’s image/value & sense of purpose 

• Understands & Integrates Market ‘specificities 

• Understands customer path & shopper experience’s rules 

• Leads design prospective & innovation 

DESIGNS CUSTOMER CENTRIC RETAIL CONCEPT 

• Uplifts brand’s visual identity to build customer centric retail concepts 

• Creates and designs visual concept to animate in a consistant customer path, launches and catalogue 

• Defines & ensures high quality standards 

DELIVERS OPERATIONAL IMPLEMENTATION WITH EXCELLENCE 

• Adapts the retail concept according to the distribution channel or customer profile 

• Ensures technical and legal compliance regarding the production 

• Cooperates with 360° internal & external stakeholders to guarantee consistent retail experience 

• Pilotes & Monitors RD’s efficiency in line with timelines and budget 

ACT AS A BUSINESS DRIVER 

• Guaranties the ROI of POS in line with business objectives 

• Negociates with retailers about staging and implementations 

• Monitors POS performance and drives it according to local strategy

L'ORÉAL COMPETENCIES

• INNOVATOR • STRATEGIST • PEOPLE DEVELOPER • INTEGRATOR • ENTREPRENEUR

L’Oréal would like her personnel to represent the diversity of the Belgian society. We welcome everyone regardless of origin, gender, age, sexual orientation, philosophical or political conviction, disability, etc.