Сфера деятельности: Marketing
Тип должности: Permanent
Тип занятости: Full - Time
Место расположения: New York, NY
Job Title: Marketing Manager (Hair Color)
Division: Consumer Products Division
Location: NYC (Hudson Yards)
Reports To: AVP, Marketing L’Oréal Paris Hair Color
Who We Are:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L'Oréal Consumers Products, our mission is to democratize the best of beauty, and for us, beauty has to be sustainable. Our division holds the world’s #1 beauty brand with L’Oréal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, as well as NYX Professional Makeup.
Marketing at L’Oréal is about triggering real emotion! We create personalized brand experiences online and offline that make our consumers the heroes of our brand story. Every day, we push boundaries in the world of traditional and digital strategies focusing on all that big data has to offer. Come join our dynamic team!
What You Will Do:
This position is responsible to drive brand growth and accelerate market share of select L’Oreal Paris hair color brand franchise(s) by developing innovative strategies and go-to-market plans for both new launches and cores businesses with executional excellence. In addition, the Senior Marketing Manager responsibilities includes owning and uncovering deep consumer insights to initiate breakthrough communications, data-driven marketing alongside media analysis and recommendations. Other responsibilities include but are not limited to performing business & competitive analyses, marketing budget/financial control, and preparing presentations for top management meetings. This position is an opportunity for a proactive, self-motivated individual to be both creative and analytical to help accelerate growth for this innovative and loved brand.
Brand Management & New Product Launches:
· Ownership and responsibility for supervising entire go-to-market (activation) process across multiple launches- shopper, social, media, education, etc.
· Sell in projects to management at large
· Influence long term strategic product development with global partners
· Collaborate with Creative to create launch materials including advertising, merchandising, sampling and point-of-sale collateral
Strategy & Planning:
Financial P&L and Forecasting:
Promotions/Advertising / Media:
What We Are Looking For:
As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.
Additional Benefits Information As Follows:
Salary Range: $98,200-$137,500 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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