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Retail Brand Manager L'Oréal Paris

Сфера деятельности: Marketing

Тип должности: Permanent

Тип занятости: Full - Time

Место расположения: Brussels

Страна: Belgium

My role as a Retail Brand Manager:

I am at the heart of the brand retail activation. I ensure the local implementation in Belgium of the Brand plan, from launch plan execution to retailer differentiation and activity plan. I am the voice of the brand in the country, the voice of the country within the L’Oréal Paris Benelux marketing team and the face of the brand in front of retailers.

I am responsible for:

       Leading with the sales team the orchestration of marketing campaign at retailer’s level in Belgium and building the promo and event plans to be locally relevant for the local shoppers.

       Building and executing retailer’s activation plans (retail media & content creation) and leveraging retailer tools (CRM, DM, Magazine) offline and online

       Presenting & driving strategy, launch initiatives & brand targets internally to sales

       Presenting brand and launch initiatives to retailers

       Ensuring right assortment per distribution channel and at retailer level and creating local planograms and shelf vision with CatMan

       Developing local PLV & COOP material and ensure their usage according to targets

       Providing monthly input on competitive local inputs for brand level analysis (sell-in & sell-out)

       Unit forecasting and alignment with business planners, demand planning and sales.

       Managing PPP envelope for planned executions in alignment with Product Brand Managers

The Successful Applicant:

       Master degree, preferably in an economic or marketing direction

       At least 3-5 years of experience in Category Management, Trade Marketing or Key Account Management in FMCG

       Strong affinity with beauty / cosmetics

       Very good knowledge of French and Dutch and good understanding of English

       Strong analytical skills and strategic-economic insight

       Decisive, mature and contribute to a good team spirit

       Determined and motivated to achieve your goals with a positive attitude at your different stakeholders

What's on Offer:

A challenging job in a dynamic company that approaches the market for the distribution of non-durable consumer goods through a unique commercial concept.

You can count on an attractive salary package and extra-legal benefits:

-Base Salary

-Commercial bonus

-Car & fuel card

-Net meal allowance / day

L’Oréal would like her personnel to represent the diversity of the Belgian society. We welcome everyone regardless of origin, gender, age, sexual orientation, philosophical or political conviction, disability, etc.