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Senior Digital Communication Executive

Сфера деятельности: Communication

Тип должности: Permanent

Тип занятости: Full - Time

Место расположения: Taipei

Страна: Taiwan



Support Communication Manager to define and implement a communication strategy in consistency with the international brand communication strategy and the local business strategy for the entity.


Develop a strategic vision of the communication resources to be deployed and implement these ones, including Consumer insight finding by social listening analysis from media, forum and social media.
Develop the brand image and visibility locally:
     - Organize major brand events and/ or product launches
     - Maintain and protect the brand
s reputation; anticipate and manage crisis
Develop media relations
     - Implement the brand media strategy with all relevant media participants (women
s and professional magazines, television, radio, Internet,..) to achieve 360° communication (new media, social networks,
)
     - Content management : Develop creative, qualitative and appropriate content & features/ functionalities to support the brand
s or project
s ambition.
     - Social media management : Create, develop, manage communities (consumers, bloggers, journalists, pharmacists or hairdressers if relevant
) and implement the social media strategy to support the brand’s / project’s ambition.


Preferred Qualification


-  2 years experience above in PR

- Fluent in English

- High Sense of luxury or fashion

- Strong connection of media, fashion opinion leader

- Passionate about public relation