Сфера деятельности: Digital
Тип должности: Permanent
Тип занятости: Full - Time
Место расположения: Bangkok
Manage end-to-end processes of all paid, owned, earned media and search (SEO/SEM) channels in order to build brand awareness and generate sales in social commerce and online official stores.
Acquire and retain target groups including salons/hairdressers and end-consumers by utilizing effective digital marketing strategy .
Be the champion of building systematic KPIs to monitor, analyze and optimize media performance and ensure to target achievement underlying cost efficiency.
Explore, plan and execute new potential media channels and contents underlying O2O strategy.
Set up and implement CRM database management by bringing in new tools aligned with PDPA policy.
Lead and gain online PR and influencers projects as key contributors to offline and online business.
Upskill digital academy, onboard and drive salons/hairdressers to social commerce (SOCOM) business model. Collaborate with marketing, sales and educator teams to deliver successful salons’participation, sales uplift and operation as key parameters.