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Asst Mgr/Mgr - Marketing - YSL Beauty

Сфера деятельности: Marketing

Тип должности: Permanent

Тип занятости: Full - Time

Место расположения: New York, NY

Страна: United States


Overview: This position will oversee a dedicated subcategory. Responsibilities include, but are not limited to, the category portfolio strategy, new product launch execution and modern marketing activation strategy, operational portfolio management, clear understanding of consumer behavior and detailed identification of consumer targets.

Key Responsibilities

  1. Consumer Centricity
    1. Clear understanding of consumer and detailed identification of consumer targets
    2. Expert understanding of product usage / behavior
    3. Comprehensive knowledge of CDJ and purchase motivators
    4. Critical and curious thinking when it comes to consumer testing + studies
  2. Metier
    1. Product / formula understanding and sensitivity
  3. Portfolio Management -
    1. Big picture vision/goals/objectives/strategies
    2. Areas of opportunity
    3. Panier Alignment with DMI
    4. Launch Dimensioning & managing MPM
    5. Add/delete/optimization
    6. Pricing strategy
    7. GM understanding
  4. Competitive & Market Intelligence
    1. Market trends
    2. Competitive activity / innovation / support / strategies
    3. Social Listening & insights
  5. Activation Strategy:
    1. Lead strategy and partner closely with all cross-functional teams to ensure seamless execution
    2. Lead media plan with pure + co-op partners (and in close partnership with ecomm)
    3. Lead comm strategy + partner with CE team on execution
    4. Lead retail strategy + partner with CE team on execution
  6. Visibility into Financial Responsibility
    1. P&L understanding
    2. Understanding of A&P levers
    3. Gross Margin evolution / impact
    4. Retails Planning

Job Requirements

Education / Experience

  • 1-3 years of business related experience focused on quantitative data management and project management skills
  • Marketing related experience is highly desired, but not required.  Consumer package goods or beauty industry experience is also highly desired
  • Experience working within cosmetics is preferred.


  • Demonstrated L’Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
  • Strong appreciation for our business / sensitivity to métier
  • Must be professional and energetic with a positive attitude
  • Strong Interpersonal Skills (written and oral)
  • PC Proficiency (Microsoft Suite)
  • Information & Data management
  • Project Management Skills
  • Rigorous quantitative data analysis skills
  • Prioritization & Organization Skills

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please email [email protected]. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered.