職位類別: Fix Term
僱傭類別: Full - Time
位置: Ho Chi Minh City
A / Main responsibilities, deliverables and contribution of this job to L’Oreal VN
· Develop and implement the Trade Marketing strategy to contribute towards brand growth, commercial and cross-category business objectives.
· Lead the translation and execution of the marketing strategy into impactful retailer programs, impressive in-store shopper activation (including GWP, PWP, minisize, activation)
· Develop shopper, customer insights via field intelligence, market intelligence to define brand-specific activity programs with marketing and commercial departments. (Build JBP plan for brand for each customer)
· Responsible for promotion & visibility strategy for NPD & total category from planning GTM, production to execution and evaluation.