Domaine: Marketing Opérationnel

Type d‘emploi: Temps plein

Ville: Hong Kong - Head Office

Pays: Hong Kong

Key Job Accountabilities

  • Collect and analyze consumer and market insights and competition strategies to make recommendations to management
  • Implement new launches, maintain growth in pillar products and animate core catalogue 
  • Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences
  • Implement promotion plans and ensure implementation of trade marketing plan
  • Adapt the communication material (imagery, digital, point of sale)
  • Mobilise and collaborate with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy; meet the deadlines
  • Make recommendations to management on the category based on one’s expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
  • Manage PPP budget and ensure sales forecast accuracy
  • Effectively prepare clear messages for the senior management to present to senior management
  • Develop one’s knowledge of the L’Oreal organization, get to know the culture, develop one’s expertise in marketing, project management, operational excellence with one’s manager and team support

Desired Skills & Experience

  • 3+ years working experience (in FMCG/Retail industry) preferred
  • Experience in beauty products would be an advantage
  • ACTIVATION EXCELLENCE (experience in project management)
  • Identifies market drivers
  • Translates trends and consumer knowledge into meaningful insights
  • Stay sensitive & responsive to the competitive market
  • Delivers excellence with agility and rigor
  • Integrates sustainable, business consciousness
  • Handles multiple tasks, meets time-line
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