Fonction professionnelle: Digital

Type de poste: Permanent

Type de contrat: Full - Time

Site: DKI Jakarta - Jakarta

Pays: Indonesia

Putting performance as the heart of analysis to collaborate with media manager in optimizing the way we buy media especially e-Commerce media who needs a comprehensive granular Analysis. Digital campaign manager should be able to create an end to end consumer funnel as a part on understanding the effectiveness of a touch point to work alongside with media manager on campaign planning. Digital campaign manager should focus on the performance analysis through Upper – Mid – Lower funnel of a media, be it Precision advertising, Programmatic, e-Commerce media platform analysis. Understanding the full funnel of a consumer journey should not be limited to paid media assets but as well our owned media (Website, Social Media handle, Shop in Shop in e-Retailers, Social Commerce and forums owned by brands).  

Job Scope:

  • Day to day Digital performance analysis
  • Deploying a tracking workflow & ecosystem, ensuring insights extraction on a granular basis.
  • Managing multiple stakeholders – Media agency, Digital Agency, e-Commerce platform.
  • Develop innovative and effective approaches based on business analysis, data analysis, data modelling, statistical analysis and predictive modelling.
  • Lead with a strong analytical skill collaborating with Media manager to give recommendation on use cases through consumer funnel analysis.
  • Technical knowledge on Adtech implementations & improvements.
  • Link insights and analysis to better input to creative recommendations.
  • Leads with strong agile project management skills.
  • Present and depict the outcomes of the finding in easy to understand terms for the business stakeholders.

Requirements:

  • Holds bachelor degree in Marketing/Business or relevant
  • Min 5 years’ relevant experience experience in digital, preferably, handling beauty category or personal care
  • Fluent in both written and spoken English
  • Highly skilled in Excel
  • Superb analytical skills
  • Works well with number
  • High attention to detail, driven and goal oriented
  • Proactive, takes initiative and works autonomously
  • Poses market & consumer insight:
    • Identifies market drivers
    • Translates trends and consumer knowledge into meaningful insights
  • Demonstrates activation excellence
    • Delivers excellence with agility and rigor
    • Integrates sustainable, business consciousness
  •  Has collaborative leadership
    • Creates collaboration for bigger success
    • Shares & leverages best practices

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