Fonction professionnelle: Marketing

Type de poste: Permanent

Type de contrat: Full - Time

Site: Beirut

Pays: Lebanon

Key Job Accountability 

Orchestrate the launches and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.


- Collect and analyse consumer and market insights and competition strategies to make recommendations to management
- Implement new launches, maintain growth in pillar products and animate core catalogue
- Mobilize and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy; meet the deadlines
- Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
- Manage Brand budget and ensure sales forecast accuracy


Professional & Technical Competencies
- Identifies market drivers
- Translates trends and consumer knowledge into meaningful insights 
- Thinks brand strategy
- Develops integrated campaigns that work
- Integrates retail & shopper expertise


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