Fonction professionnelle: Digitale

Type de poste: Contrat A Duree Determinee

Type de contrat: Temps plein

Site: Ho Chi Minh City

Pays: Vietnam

A/ Key Job Accountabilities:

  • Manage Brand on the platform (including D2C website & Tiktokshop) to deliver business expectations 
  • Build up online business strategy of LDB’s brand (LRP, Vichy, CeraVe and SkinCeuticals) across online channels including D2C & Tiktokshop 
  • Manage online monthly and yearly targets in terms of sales, channel awareness and P&L. 
  • Build up strong commercial team to excellent monthly online business plan, promotional campaigns and commercial offers across online platforms. 
  • Ensures that the online brand presence by cooperating with E-MKT and Brand team for media strategy and online activities. 
  • Drive customer acquisition, retention and growth through digital marketing, and a seamless customer experience online, including managing CRM, loyalty programs and ensure website UX/UI. 
  • Work closely with operation team to ensure customer experience across online platforms in term of delivery and after sales service. 
  • Build up strong and skillful customer service team to enhance online consultant which deliver the best service to consumer.
  • Drives relationship with partners to ensure synergies between the brand’s own activities and partners.
  • Develops customer understanding through customer data, contributing to the overall analysis of the consumer path to purchase. KPIs: revenue, traffic, CR, speed-to-market, promotion budget 

B/ Professional & Technical Competencies:

  • University degree 
  • Digital savvy, e-commerce obsession 
  • Very good in teamwork & self-motivated 
  • Good communication 
  • Strong negotiation. 
  • Business driven mindset to drive sales growth. 
  • Independent, proactive and highly responsible. 
  • Platform (TTS) understanding is a plus 
  • Working experiences in e-commerce at least 3 years
  • Good English communication.